Jeff Gerstner
Creative Projects from Journalism 317
A Semester Review
Portfolio showcasing Jeff Gerstner Jr.'s work in Journalism 317.
- Journalism Projects
- Complete Overview
Project 1: Colman's Mustard Print Ads
First project consisted of designing 6 Print Ads
Brand: Colman's Mustard
Project 2: Brochure and Outdoor
1 Trifold Brochure, 2 Billboards, 2 Bus Stops
Brand: Colman's Mustard
Project 3: Social Media, Radio, Postcard
Social media ads 5 total
1 - for TikTok - vertical
3 - for Facebook – vertical, horizontal and square
1 - Instagram
Radio Ad 1 total
1 – radio ad script typed in proper script format Colman’s Mustard :30 Radio “The Mustard That Packs A Punch” [SFX: Voiceover speaking] NARRATOR When you want to turn any meal into a flavor sensation, there’s only one thing to reach for… NARRATOR (CONT'D) Colman’s Mustard! NARRATOR It’s the mustard with the punch, the kick, the zing that makes every bite a bite you won’t forget. Whether it’s sizzling sausages, a hearty sandwich, or your famous roast beef – Colman’s adds that perfect touch of heat and boldness. NARRATOR Go ahead. Add a little fire to your meals, without the worry. Made with the finest quality mustard seeds and secret spices. It’s hot, it’s smooth, and oh yes… it’s Colman’s. 1 – Radio ad recorded, edited and exported as a MP3 file https://soundcloud.com/user-436269268/colmans-radio-spot?si=ece16a3a93eb471eba6b8aa3831f40c7&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing Direct Mail 1 total1 – front and back postcard. Use a template from Gotprint.com Brand: Colman's Mustard
1 - for TikTok - vertical
3 - for Facebook – vertical, horizontal and square
1 - Instagram
Radio Ad 1 total
1 – radio ad script typed in proper script format Colman’s Mustard :30 Radio “The Mustard That Packs A Punch” [SFX: Voiceover speaking] NARRATOR When you want to turn any meal into a flavor sensation, there’s only one thing to reach for… NARRATOR (CONT'D) Colman’s Mustard! NARRATOR It’s the mustard with the punch, the kick, the zing that makes every bite a bite you won’t forget. Whether it’s sizzling sausages, a hearty sandwich, or your famous roast beef – Colman’s adds that perfect touch of heat and boldness. NARRATOR Go ahead. Add a little fire to your meals, without the worry. Made with the finest quality mustard seeds and secret spices. It’s hot, it’s smooth, and oh yes… it’s Colman’s. 1 – Radio ad recorded, edited and exported as a MP3 file https://soundcloud.com/user-436269268/colmans-radio-spot?si=ece16a3a93eb471eba6b8aa3831f40c7&utm_source=clipboard&utm_medium=text&utm_campaign=social_sharing Direct Mail 1 total1 – front and back postcard. Use a template from Gotprint.com Brand: Colman's Mustard
Project 4: Video
1 Social Media Video Ad 1 TV Commercial Script, 1 TV Storyboard 1 TV AI generated Mockup commercial
Tiktok Link:
https://youtube.com/shorts/frxptVva6ic